FREQUENTLY ASKED QUESTIONS
IS MY BRAND ELIGIBLE?

The Dirty Thinkers’ Choice Awards will only highlight products that are clean by Think Dirty standards. Please review our methodology page and current verified brands to get an idea of the type of products that are likely to be eligible.

CAN I SUBMIT PRODUCTS FOR MULTIPLE CATEGORIES?

You may only submit one product per specific product category, however, there is no limit on how many products you would like to submit per overall category. For example, under the skincare category, you may enter products in the toner, serum, eye cream and face mask product category but only one product per category will be allowed.

WHAT ARE THE CATEGORIES?

Categories include skincare, makeup, hair, body, men, baby/kids, household, nail care, and beauty enhancers. Under each category, you may submit your products for individual product categories (for example: under ‘makeup’, you can submit your products for eyeliner, lipstick, etc.).

View complete category list.

IF YOU WANT TO ENTER THE SAME PRODUCT TO MULTIPLE CATEGORIES, HOW WILL THE FEES BE CALCULATED?

Each product entered is $395 per subcategory. For example, if you would like to submit a 2-in-1 shampoo and condition for both the shampoo and conditioner subcategory, the total cost will be $395 x2. Fees are calculated per subcategory entered, not by product.

WILL THE ENTRY FEE BE REFUNDED IF I DON’T WIN?

No, entry fees are non-refundable. Finalists will be vetted / pre-screened based on Think Dirty Methodology prior to presenting to our users. We encourage you to review our methodology page and our current verified brands to get an idea the type of products will likely be qualified.

HOW MANY WINNERS WILL THERE BE PER CATEGORY?

There will be one winner per subcategory. For example, there will be one winner for toner of the year, eyeliner of the year, shampoo of the year, etc.

WHEN WILL VOTING BEGIN? AND WHO WILL VOTE FOR THE WINNERS?

The first round of voting will take place during November, 2020 through a survey that we will send out to our app users, newsletter subscribers and social media followers. The top 2 products from each product category will then move on to the finalist voting round which will take place on Instagram from during the end of November and beginning of December, 2020. If you are a finalist, encourage your followers to vote for your product!

WHEN WILL IT BE ANNOUNCED?

The top 2 finalists for each product category will be announced on Think Dirty’s Instagram (@thinkdirty) during the end of November, 2020, and the final winners will be announced at the end of December, 2020 to January, 2021.

WHY SHOULD I ENTER MY BRAND?

Align your products with Think Dirty’s trusted brand and our users will know that you are committed to ingredient transparency.

HAVE MORE QUESTIONS? EMAIL US AT BRANDS@THINKDIRTYAPP.COM