Companies are tricking their consumers into trusting their ingredients by labeling their products “natural” and “clean.” Are they telling the truth or is it a marketing scam?

Can you believe it? Think Dirty is finally growing up and hitting the big 12! 🎉 We owe a massive thank you to our amazing users and supporters who have been part of this incredible journey. Cheers to Thinking Dirty and Shopping Clean in style for 12 fantastic years and beyond! 💄📱
Companies are tricking their consumers into trusting their ingredients by labeling their products “natural” and “clean.” Are they telling the truth or is it a marketing scam?
How to decode labels, understand ingredient lists and find products that are truly healthier for your body and the planet.
And the safe alternatives we’re loving.
Adults of all ages still struggle with breakouts, blackheads and other skin issues. In this week’s Tech on Tuesday, we check out some skin care apps to help you put your best face forward.
You don’t need Marie Kondo to declutter your house. Just get some of these apps.
The cleaning influencer offers tips along with her new book release.
The newest eight ventures selected by the SheEO network for funding this year have been announced.
Together, the SheEO network and SheEO Ventures are taking on the world’s to-do list, which means their business models and outcomes help achieve the UN’s Sustainable Development Goals (SDGs).
Lily Tse wants you to think dirty and buy clean. The U of T Scarborough alum started thinking about the chemicals in personal care and beauty products after her mother’s breast cancer diagnosis. She did some digging…
An entrepreneur seeks investment for her app that reveals the toxic ingredients found in beauty products.